"Why am I not popular!?" Eiji is an unpopular first year university student who is indifferent about fashion. He wants to lose his virginity and has been attending mixers for that purpose but has been failing miserably at them. In the midst of all that, he found a pair of jeans left behind by his late vintage clothes loving father and that's also when he met Ayame, an unfriendly but super cute girl working at a vintage clothes store! Here's to the beginning of a campus life comedy that started from "vintage clothing" and "love".